Get your online job application process "mystery shopped" by young people

September 1 2017

Are your job ads putting off young applicants? Are your jobs pages easy to navigate? Not sure? You can now get your job application processed "mystery shopped" by young people as part of the Future Proof campaign.

To date, 104 employers from across the UK who collectively employ over 2m people have had their entry level job application sites assessed by young people including Boots, Asda, ITV, DWF, BBC and Barclays. 

“I have found this useful – it’s good to have another external source looking at the website and recruitment process.”  Neil Armstrong, Talent Manager – Early Careers, Boots UK 

By having your site assessed you get the opportunity to gain an insight into any potential barriers in your recruitment processes which might be preventing young people from applying for their roles as well as getting recommendations directly from young people about how you can make your vacancies more attractive and accessible.

How does it work?

As part of a 2 hour workshop facilitated by BITC’s Youth Employment team, a group of young people from a wide range of backgrounds will review the content of your careers/recruitment web pages and one live entry level job vacancy, including the job description. You will then receive a bespoke 6-8 page feedback report which outlines:

  1. How attractive and accessible your careers/recruitment pages are

  2. How clear your job description and entry requirements are

  3. How transparent and supportive your recruitment process is

Your report will also outline the participants’ practical recommendations for improvements you could make in each area to make your web pages and job adverts more attractive and accessible to young people, including top tips and best practice. Your feedback is treated as confidential and will not be shared with anyone outside your company. All young people participating in the workshops are asked to sign confidentiality agreements. 

To sign up please contact Joe Rawlinson, Campaign and Research Co-ordinator, Youth Employment on 0207 566 8780 or at

What changes have employers made after their recruitment processes were Mystery Shopped?